Next Market Live - International Expansion event Series
Online • Jan 27, 2026
Join us online for this new edition of Next Market Live and get a clear, practical view of what it really takes to scale into Spain.
Next Market Live by Weglot is an event series dedicated to international expansion, featuring real stories from marketing teams and leaders who've successfully entered new markets.
For this edition, the focus is on expanding into Spain, one of Europe’s most dynamic digital markets, shaped by strong regional, linguistic and regulatory contrasts.
From one market to your next. Real stories, real strategies.Join us online for this event dedicated to international expansion.
For this edition — in partnership with Ipanovia, international GTM expert — we’re heading to Spain, one of Europe’s most vibrant and fast-moving digital ecosystems, shaped by strong regional, linguistic and regulatory contrasts that make getting it right a real advantage.
Founders, marketers, and GTM leaders will share the challenges they faced (regional contrasts, cultural nuances, regulatory complexity...) and how they adapted their strategy to succeed in one of Europe’s most dynamic markets. A unique opportunity to connect, learn from real expansion journeys, and gain actionable insights to shape your 2026 international growth plans.
An event for growth-driven marketers
Looking to Spain as your next growth opportunity? This strategic European market is both promising and demanding, which is why it so often becomes the first natural step for companies expanding beyond their home market.
You’ll hear how marketers, founders and operators are navigating regional specificities, cultural nuances and regulatory complexity — all while staying true to their brand identity and accelerating their growth.
Across three expert-led panels, you’ll gain insights from go-to-market specialists in Spain, including invited experts from organisations such as Accio (Catalonia Trade & Investment) and Pramex (GTM expert), as well as companies that have already succeeded in the market, offering you a complete view of what it truly takes to grow in this unique environment.
Featuring expert stories and insights from top B2B brands, this event gets to the core of what truly matters when entering the Spanish market. You'll walk away with your key questions answered and a sharper, more confident expansion strategy.
01- Insider talks & live discussions: Real voices sharing what works (and what doesn’t).
02 - Unfiltered peer learnings: Hear from companies who’ve launched in Spain and what they wish they knew first.
03 - Networking made simple: Start the day with a casual networking breakfast, take part in live Q&A sessions, and continue the conversation with the speakers after the event.